Research Article
Hyundai Conglomerate’s 60 Years in View of Multiple Organizational Identities: Focusing on Evolution Process of Meta-identity
Chosun University
Published: January 2016 · Vol. 20, No. 2 · pp. 85-120
Full Text
Abstract
This research investigated relationships between Korean economic evolution and multiple organizational identities of Hyundai conglomerate. Qualitative method was used in this study. Data collection sources included historical documents, relevant literatures and research. Theoretical background includes creation of organizational identity, social actor perspective on organizational identity and multiple organizational identities. According to the social actor perspective, organizational identity resides in a set of institutional claims. This study introduces meta-identity concept that involves constructing a superordinate self-categorization as the multiple organizational identities. This research found Hyundai's meta-identities including audacious goal-setting, internationalization, and self-relianceㆍcompetency building. The periods of Korean war recovery and economic reconstruction (1948-1960) were in the dawn of the meta-identities. In the periods of economic development and highest growth (1961-1979), Hyundai Group built a basic form of meta- identities. In the periods of voluntary and open market economy (1980-1997), the meta-identities have been established. In the periods of escape from the financial crisis and restructuring economy (since 1998), meta-identities were mature and needed to be reorganized. Korea companies have developed through conglomerates. Analysis of multi-organizational identities through the past 60 years enhanced the understanding of relationships between Korean economy and conglomerates.
