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Korea Business Review

Volume 18, Issue 3
January 2014

ISSN (Print) 2951-3596
ISSN (Online) 2951-360X
Pages 1–245
Publisher THE KOREAN ACADEMIC SOCIETY OF BUSINESS ADMINISTRATION.
Table of Contents 10 articles
RESEARCH ARTICLE

The Relationship between Performance-contingent Rewards and Intrinsic Motivation: Mediating Effect of Self-efficacy and Moderating Effect of Reward Decision Point

Joowoong Park,송찬후/Chanhoo Song

Korea Business Review · Vol. 18, No. 3 · pp. 1-26 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

A qualitative Study on Work-Family Interface at a Women’s Hospital in Korea

Jeeyoung Lee,김효선/Hyosun Kim

Korea Business Review · Vol. 18, No. 3 · pp. 27-56 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

Innovative new Product Development and Development Strategy of Small-sized Food Manufacturing Firms - Case of Yecheon YunHyesuk Sesame Oil -

Hyeonsu Kim,강보현/Bohyeon Kang

Korea Business Review · Vol. 18, No. 3 · pp. 57-80 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

Songwon Industrial: A Hidden Champion

Yoon, Gwanghohongjihyeonjeongguhyeon

Korea Business Review · Vol. 18, No. 3 · pp. 81-98 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

LINE, Naver’s Global Platform

Park, Hyobaekhyejinjeongguhyeon

Korea Business Review · Vol. 18, No. 3 · pp. 99-124 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

The Economic Effects of Outward Foreign Direct Investment: A Case Study of Samsung Electronics Co.

Moon, Hwy-Chang,박지민/Jimmyn PARC

Korea Business Review · Vol. 18, No. 3 · pp. 125-146 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

The Marketing Success Factors of Hyundai Card Company: Business Model, Development of Goods and BTL Marketing

Jee-Hoon Lee,홍성태/Sung-Tai Hong,강동균/Dong Kyoon Kang

Korea Business Review · Vol. 18, No. 3 · pp. 147-170 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

A Case Study on R&D cooperation between Large-Sized Firms and Small & Medium-Sized Firms

Sunyang Chung

Korea Business Review · Vol. 18, No. 3 · pp. 171-194 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

Case Study on Jeju Airline’s Brand Strategy for Pioneering Low Cost Carrier Market

Chang Jo Yoo · Song, Yunhwa · Kwon, Hyeokmin

Korea Business Review · Vol. 18, No. 3 · pp. 195-212 · January 2014

Abstract Full Text PDF
RESEARCH ARTICLE

A Study on the Successful Case of Strategic Alliance by an IT Venture Business and a Bank - Focused on the Alliance by BestechCom and Hana Bank

Choi · Choi

Korea Business Review · Vol. 18, No. 3 · pp. 213-245 · January 2014

Abstract Full Text PDF