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Research Article

CERAGEM-Way: Creation of Customer Value and Healthcare Innovation

Changhee Kim1 · Bum Joon Kim2 · Kyung Soo Lee3 · Jeongil Choi4

1 University of Incheon, 2 The Catholic University of Korea, 3 Ceragem Co., Ltd., 4 Soongsil University

Published: January 2025 · Vol. 29, No. 1 · pp. 63-82

DOI: https://doi.org/10.17287/kbr.2025.29.1.63

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