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Research Article

A Case Study of Suyu Mart’s Revitalization Strategy

Jungyeon Sung1 · Sunkyu Jun2

1 Doctoral Student, School of Business Administration, Sungkyunkwan University, 2 Professor of Marketing, School of Business Administration, Sungkyunkwan University

Published: February 2009 · Vol. 12 No. 3 · pp. 51-82
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